These avatars were made to represent my target audience of 18-24 year olds. This age range is meant to represent students/university styled age. These avatars will give my team a brief idea of the audience we are trying to capture, but also remind us of who we are creating this music video for. These avatars are obviously very vague, however we can ensure that our music video sticks to our target audiences criteria by ensuring that our music video masks the overall characteristics of these two characters. To explain:
- The Male-Looks young, has branded clothes and a period styled haircut that could be considered in style.
- The Female character-Looks ready to go out, has modern clothing and seems calm and content
Characteristically speaking, the male avatar like is masked to our main character. This character is out spoken, charming, innocent, funny and excitable. The female character is smart, cheeky, well-spoken and witty. These character have been chosen because their characteristics are all unique and interesting; which makes it easy to sculpt them to their acting roles as they will need to play emotional characters whoa re constantly going through their ups and downs of their relationship.
Specific detail as to who these two individuals represent? Age, gender, socio-economic background? Why is your target audience this?
ReplyDeleteAlways think to yourself, 'If this post wasn't on my blog would my blog suffer?'
amended
ReplyDeleteThere is still more to be said here. Yes the avatars are inherently vague which is why you need to explain more about them in the post. Give us a sense of who they are, what kind of people they are and what they like/have access to.
ReplyDelete